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Project 2_Diecut Box_schneider_colleen15

BOSCO PASTA

Packaging Design, Brand Identity

Project 2_Diecut Box_schneider_colleen17

• Photoshop • Illustrator • Typography • Mockups

Develop a packaging and branding system that celebrates Bosco’s pride in premium, home-grown ingredients. The goal was to stand apart from mass-market pasta brands while honoring the company’s family-driven heritage and authentic roots.

The Objectives

The Bosco Pasta identity centers on rich, earth-toned colors that evoke warmth, tradition, and craftsmanship. Clean, modern typography introduces a fresh energy without losing touch with the brand’s history. The packaging system’s simplicity and adaptability allow it to scale seamlessly across box sizes—preserving a sense of sincerity and quality in every detail.

The Results

bosoco-brand-elements-11.png
bosoco-brand-elements-22.png
bosoco-brand-elements-17_edited.png
bosoco-brand-elements-16_edited.png
bosoco-brand-elements-19_edited_edited.p
bosoco-brand-elements-20_edited.png
bosoco-brand-elements-18_edited.png
HEX: #FAC064
HEX: #37141A
HEX: #50111C
HEX: #8F292C
HEX: #9C8368
bosoco-brand-elements-14.png
Project 2_Diecut Box_schneider_colleen12_edited.jpg
Project 2_Diecut Box_schneider_colleen12_edited.png
Project 2_Diecut Box_schneider_colleen13
bosoco-brand-elements-22.png

CREATION

PHASE 6: MOCKUPS
Project 2_Diecut Box_schneider_colleen11.png
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